What is Responsive Website Design and How it Works

Did you know that 4.4 billion internet users do for 6½ hours each day online? Hours spent on using the Internet are increasing every day. At the same time, the number of various applications and websites that are widely used on multiple gadgets, laptops, and smartphones is also growing. The main question is how to make your website look attractive on all devices no matter what the client is using: a laptop, computer, tablet, or phone?

Responsive web design is one of the most important components of Gapsy Studio websites. Below, we will describe what responsive web design is, show you some examples, explain benefits to convince you that responsive design is essential to modern design.

examples of responsive web design on different devices

What does responsive mean in web design?

Unlike traditional design approaches that rely on pixels, responsive design uses fluid grids that are measured in percentages. Likewise, responsive pages automatically adapt and fit in any screen size of various devices. They also use flexible, or so-called “fluid,” images that change not only their size and orientation but also shape when needed.

Why is responsive web design important?

Make sure your web app or website UI/UX design looks perfectly on a computer, laptop, tablet, or smartwatch ‒ any device that your users may use, so you don’t spoil their impression of your website.

Benefits of responsive web design

  • Low maintenance costs. Compared to adaptive design, where many sheets are created for different screens, responding to design is cheaper.
    Simple analytics. Responsive web design simplifies the process of collecting analytical data on site users and sources of traffic.
  • Improved SEO. Google ranks mobile-friendly sites higher than those that do not have mobile optimization.
  • Better user-friendliness. Responsive web design helps users to benefit by making it easier to continue viewing content without Internet connection as long as the content is within the HTML web app.
benefits of responsive web design

However, responsive web design has not only advantages but also disadvantages as well. One of the main disadvantages of responsive design is that not every site looks pretty on every device despite fitting in.

Another problem that may arise while creating a responsive web design is a case when there is a need to offer different content to different users according to their devices.

How responsive web design works

Let’s look at examples of responsive design to better understand how it works.

Responsive web design examples

One of the most notable responsive website design examples is the Dribbble website that showcases one of the hallmarks of responsive web design with a lot of features. For instance, it has a flexible grid that consists of five columns on laptop or desktop computers and two columns on a mobile phone. Another example is the Slack’s website, which flexible grid easily adapts to all screen sizes and shapes. For instance, on desktop, customer’s logos are displayed in a three-column layout, but on a mobile, it is presented in a single column layout.

good examples of responsive web design

Responsive web design challenges

Here are the responsive web design challenges a designer has to tackle:

1) Touch screen vs. mouse

responsive web design challenges example

2) Graphics and load speed

responsive web design issues example

3) “Mobile versions” and apps

“Mobile versions” and apps

Main characteristics of responsive web design

  • Media queries
  • Flexible visuals
  • Fluid grids

These features come together to form the three technical ingredients for responsive web design.

1. MEDIA QUERIES: A media query is superior to define breakpoints in HTML/CSS. It gives more straightforward navigation and tailored experience for a user. Media queries permit the use of condition checks by developers to alter web designs based on a user’s device.

2. FLUID GRIDS: Fluid grids allows an automatic rearrangement of columns to fit the size of a screen or browser window when it is created using CSS. This allows a website or web app to maintain a consistent look and feel across multiple devices.

3. FLEXIBLE VISUALS: flexible visuals involve the use of code that prevents media files from oversizing the dimension of their containers as well as viewports. This is achieved when a flexible container resizes itself automatically, adjusting the visuals within it.

what does responsive mean in web design

Final thoughts

If you dream about an appealing and modern website that looks great on all types of devices, whether it be a computer, laptop, tablet or phone, you can contact the team of our professional designers at Gapsy Studio, and they will be happy to help you realize your dream 🙂

To have a closer look at our works, visit our project and concept pages.

Originally published at gapsystudio.com

Gapsy Studio is one of the leading UI/UX agencies. We focus on: mobile and web design and development, branding and animation.

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